Pine & Paisley - A Perfect Blend of Hippie Vibes and Pop Art
At SparkArt Design, we believe that every brand has a unique story waiting to be told. Our journey with Pine & Paisley, a vibrant Hair & Nail business, is a testament to how understanding our clients' vision can create stunning results.
The Challenge
Pine & Paisley approached us looking for a fresh Facebook cover graphic that would resonate with their brand identity. The owner, passionate about her craft, shared some of her loves: paisley patterns, hippie designs, and the colorful, bold elements of pop art. With these simple yet powerful insights, we set out to create something that truly reflected her personality and business ethos.
Our Approach
To capture the essence of Pine & Paisley, we started by getting to know the owner better. Through conversations, we delved into her personality, her business goals, and what makes her brand unique. Armed with this knowledge, we began crafting a Facebook cover that would not only stand out visually but also embody the spirit of her brand.
Design and Feedback
Our initial design was vibrant and modern, featuring bold elements with a black background to make the colors pop. However, after reviewing the first draft, the client provided valuable feedback: she preferred more color instead of black and wanted the background to be softer, with pastel tones. We welcomed this feedback and revised the design, incorporating a softer, more colorful background while maintaining the integrity of the original concept.
The Result
The final design was a hit! The client was thrilled with the new Facebook cover, especially the logo we created as part of the process. The blend of paisley, hippie, and pop art elements, all in pastel colors, perfectly captured the essence of Pine & Paisley. The owner loved how the new design represented her brand's identity, and she was excited to showcase it to her clients.
Conclusion
Working with Pine & Paisley was a rewarding experience that highlighted the importance of collaboration and understanding our clients' needs. At SparkArt Design, we’re proud to have played a role in bringing the owner's vision to life and helping her brand shine online.